Economic prosperity is based on successful innovations. But this success is threatened: ambitious, hungry for success Asian companies are systematically conquering market shares and legally securing them through patents. Companies and particularly SMEs therefore urgently need the power of patents to survive in the competitive battle.
This is something managers and innovators in C & I need to know about patents:
»Patentwissen für die Praxis«
What makes patents at their core, what they do, who they use, and how dangerous they are to others is described in this entertaining book designed specifically for managers.